In 1948 Douglas & Jean Jacobs opened ‘Douglas Jacobs’ on the Kings Road in Reading, initially selling a hand-picked selection of second hand silver & jewellery. They developed the business together for over 15 years, with their son Ian taking over in 1966. Ian and later his wife Adrienne, looked after the business and were joined in 2003 by their son Adam. Today Adam continues the family tradition running 'Jacobs the Jewellers’ for their existing & new customers in their sumptuous store on King St in Reading, opened in April 2005. Ian & Adrienne still drop in from time to time to help out!

Jacobs offers an impressive range of exquisite jewellerywatches & gifts/ silver/ accessories with the same attention to quality as over almost 75 years ago. Additionally, Jacobs provides a first-class jewellery design & make up service, sourcing loose gemstones to customers’ exact requirements & creating memorable individual pieces.

We have also been nominated, shortlised & won many awards

- Winner: 2021-2012 inclusive: Retail Jeweller magazine 'Inspiring Independent' 

- Winner 2019: Fine jewellery retailer of the year: Professional Jeweller magazine Awards

- Winner 2019: Customer event of the Year: Retail Jeweller magazine Awards

- Winner: 2018 Retailer of the Year: Reading Retail Awards

- 2017 Winner Pride of Reading 'Business in Action' for services to the community & shortlisted for Reading cultural awards

– 2015 UK Retailer of the Year at the National Association of Jewellers Awards

- 2013 & 2015 we were voted Reading’s best Independent Retailer in the Reading Retail Awards

- in 2009 we were FOPE’s Retailer of the year .